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Download your free eBook – Social Media Marketing – A Publishers Handbook
We have launched a FREE eBook to help publishers develop and grow their social media presence. The free eBook can be downloaded as a PDF or as an ePub file. Click here to download your copy now. This Social Media … Continue reading
Posted in Blogging, Digital Marketing, Facebook, Google+, LinkedIn, Social Media, Twitter
Tagged book, ebook, guide, publishing, social media
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Case Study: Playscottishmusic.com – Social Media Training
Recommended LJ Interactive by Publishing Scotland, Play Scottish Music were looking for a bespoke training course that would help them understand key areas of social media better and also give them a better understanding of online market places where they … Continue reading
Posted in Case Studies, Case Studies - Social Media, Facebook, Google+, LinkedIn, Social Media, Twitter
Tagged social media training
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Case Study: New Holland Publishers – Digital Strategy, Website Development + Social Media Implementation
New Holland Publishers were looking for help with their whole digital strategy. A catalogue website already existed, but it was clunky, not aesthetically pleasing and difficult to update. They were looking to move to an eCommerce website and additionally launch … Continue reading
Posted in Blogging, Case Studies, Case Studies - Social Media, Case Studies - Website Development, Facebook, Google+, LinkedIn, Social Media, Twitter, Website design and e-commerce
Tagged digital strategy, digital strategy for publishers, Social Media Implementation, social media strategy
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The basics of ebook marketing
It goes without say that the eBook is a fast growing phenomenon in the publishing world, yet one that has long been frowned upon by traditional publishing houses. The idea that a book can be published entirely online has become … Continue reading
Measuring Social Media Return on Investment
The growing use of the popular social media sites as business and marketing tools is something that is very much a 21st century phenomenon, and yet research has revealed that many companies do not pay attention to the art of … Continue reading
Posted in Blogging, Digital Marketing, Facebook, Google+, LinkedIn, Social Media, Twitter
Tagged measuring, reporting, retun on investment, social media
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